Norm Rubenstein: Publications
“The Law Firm of the Future,” Strategies: The Journal of Legal Marketing, September 2009
“The Key to Credible International Branding,” Bright Ideas: Insights from Legal Luminaries World, May 2009
“What Clients Want,” Legal Times, October 29, 2007
“Play to Your Audience,” Law Firm Inc., April 2007
“Selling a Good Idea: A case study in how applying fresh eyes can turn the run-of-the-mill into the remarkable,” Law Practice, September 2004
“Good Marketing Transcends Geography,” Strategies: The Journal of Legal Marketing, April 2004
“Leading the ROI Discussion in Your Firm,” Strategies: The Journal of Legal Marketing, March 2004
“Maximize Your Branding,” Law Practice Management, September 2003
“Marketing Strategies for Law Firms—Marketing, Professional Development, and Sales,” The Bulletin, May 2003
